Full description not available
A**R
Excellent information without reading as an academic book.
The advice in this book is invaluable and actionable and very readable. The book is well structured, pointing out how to avoid design errors that will work against the user. It considers ethics around the UX taking advantage of human psychology. This is very important to me. I'm not interested in hooking users. Rather in helping them achieve their goals (music improvisation).
L**I
CPD essential
Essential for my CPD
M**R
Good content, bad print
I bought this as I already had the excellent Laws of UX cards (was a freebie from UX Brighton conference a few years ago).The book expands on the cards in as much detail as I was hoping for, but it’s just a shame that an expensive book has the print quality only slightly above that of a newspaper.Why is the print quality so bad?! I have no idea if the first edition is this bad but if it was better I’d have been tempted to buy that instead.
G**.
Very accessible book with a lot of food for thought
Yablonski breaks down a number of heuristics or razors based on psychological research and how it applies to user experience. These included: Jakob's Law, Fitt's Law, Hick's Law, Miller's Law, Peak-End Rule and Tesler's Law (on complexity). While the book focuses on UX, I thought of ways that the thinking could be applied to various aspects of advertising strategy.
V**O
Poor printing quality
The content is great but the printing quality is very low/poor and pages are not even cut properly. Very disappointed
Trustpilot
2 days ago
1 week ago