Madison Reed Root Perfection Permanent Root Touch Up, Darkest Brown 4N Spoleto, 10 Minutes for 100% Gray Root Coverage, Ammonia-Free Hair Dye, Two Applications

This kit is worth it's price! It is good for my hair, makes it feel soft and smooth. Even my hairdresser recommended it for home use. It is easy to use and the color is perfect. You can buy the cheaper kits, but you will not use a different one after you try this brand.

I’ve tried countless hair dyes over the years, but Madison Reed’s 5NNN shade is hands-down the best at-home color I’ve ever used. I have naturally dark brown hair with a fair amount of stubborn gray, and I wanted a deep, neutral tone with full coverage — this delivered perfectly.The application process was smooth and user-friendly, with clear instructions and thoughtful extras like gloves, barrier cream, and a cleansing wipe. What really stood out was the lack of harsh chemical smell — no eye-watering ammonia here!Shade 5NNN gave me a rich, even, darkest neutral brown tone that didn’t skew red or ashy — just a pure, deep brunette. It covered every gray strand completely and left my hair looking dimensional, not flat or “boxy.” Even better, my hair felt softer and healthier afterward than it did before coloring

It's a win for me. I have sensitive scalp and Madison Reed is the only product that does not make my scalp sting. So easy to use as well. It comes with gloves, brush, container for dye, wipe for dye stain. I love it!

Having it come with everything I need - gloves, bowl, brush, easy-to-read/understand instructions - made it so simple! And the add'l. 5 minutes it said to keep on for "resistant gray" DEFINITELY worked. Working 2 jobs keeps me schedule really tight, so having this kit come with 2 applications is PERFECT. The only reasons I gave it 4-stars is because the conditioner's 2nd ingredient was alcohol & because I need to see how long the color lasts. Otherwise, I'm buying another kit for myself and my daughter! Great product! PS - beautiful shine.

I take after my mom and started growing silver hair in my 20’s. Now that I’m nearing 40, the silver has gotten worse and I have to dye my roots every 2-3 weeks (in between salon visits) which has severely damaged my hair. I decided to try Madison Reed and it’s the best hair color I’ve ever used! I’m currently on week 3 and my silver is still covered! It’s so fast, so easy, and works great!

I usually use Dp Hue root touch up. I saw that I would receive this one faster AND it only needed to sit for 10 minutes. I was hoping I could make the permanent switch since Dp Hue needs to stay in your hair for 45 minutes. I applied to my hair. I part my hair adding dye to each small section. I start on the side of my head that has more grays and work my way to the other side. By the time I finished, it had probably already been in the bad side for 15 - 20 minutes. I had some left over so went over the bad side again. I then set a 10 minute timer, slightly concerned that it had been in my hair for too long as it was. Washed as usual. Once my hair dried, I looked in the mirror and all the small pieces around my face are still completely gray. My scalp still has tints of dye but the hair didn’t pick up the color.I will be going back to Dp Hue.

My favorite hair color, does not run and mst he’d my hair color perfectly,

Absolutely love it. Easy to apply and you only leave it on for 10 minutes. No harsh chemicals. will buy it again!