Hello! Here are the shade numbers with the shade name from CoverGirl Smoothers Moisturizing Solid Concealer Stick line: 705 Fair, 710 Light, 715 Medium, 720 Deep, 725 Illuminator, 730 Neutralizer. I hope this helps!

Is this the lightest shade the brand has?

Fair 705 is the lightest shade for CoverGirl Smoothers Concealer

Is the illuminator or neutralizer better for pale/light skin tones, under the eye?

I have olive skin and it works for me, but I could see it working for skin slightly lighter. I think different people can use this for varied purposes. I use it to cover the super pale skin under my eyes so that my overall skin tone looks more even. Then I go over with my foundation and you can't even tell the concealer is there. If you are super pale and don't tan, I'd probably recommend a lighter shade. I think the most important thing is that this shade is close to your skin tone. I hope this helps.

Is this product creamy and easy to apply?

Yes it is creamy and easy to apply. It also blends in nicely.

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Description

✨ Conceal, hydrate, and glow—because flawless skin waits for no one!

BOTANICAL BOOST - Enriched with ginseng, vitamin E, and chamomile to soothe and nourish skin
PERFECT PAIRING - Designed to complement COVERGIRL Smoothers foundation for a seamless, natural finish
SHADE INCLUSIVE - Available in shades tailored for light to deep skin tones—because your unique beauty matters
FLAWLESS HYDRATION - Moisturizing formula that glides on effortlessly for all-day comfort
SKIN FRIENDLY FORMULA - Fragrance-free, non-comedogenic, and dermatologically tested for sensitive skin

CoverGirl Smoothers Moisturizing Concealer in Light offers a hydrating, smooth-application formula enriched with ginseng, vitamin E, and chamomile. It effectively conceals dark circles and imperfections while being fragrance-free, non-comedogenic, and dermatologically tested. Available in a range of shades for diverse skin tones, it pairs perfectly with COVERGIRL Smoothers foundation for a natural, radiant finish.

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