LumineuxSensitivity Toothpaste - Fluoride Free, Certified Non-Toxic - NO Artificial Flavors, Colors, SLS Free, Dentist Formulated - Relieves Sensitive Teeth Without the Harm - 3.75 Oz

Taste is great and love ingredients ! Really does keep my teeth from staining. Dentist confirmed. I use it in conjunction with the Lumineaux mouthwash, which is also fantastic!

This toothpaste had a pleasant taste and cleaned teeth well. I was however a little disappointed that after a full tube of consistent use morning and evening with an Oral B electric toothbrush there was no "whitening" of my teeth.

Finally a fluoride free option for sensitive teeth/gums. It helped with my gum pain, which I needed. No fluoride, so no neurotoxins. Yay! Tastes good. Gives a fresh, clean feel after brushing. I’m very pleased with this toothpaste.

This product absolutely works for me and without all the junk the leading brands have in them. It's a bit pricey but I like that it is not a thick paste so it's easy to spread a little of what looks more like a lotion on my toothbrush. most people will use far too much toothpaste when brushing. The one criticism I have is the flip-top. It is very slick and literally takes two hands to get it apart and sometimes a fingernail. However I decided I should stop spending so much time messing with that and just unscrew it. If you use the cap like a regular screw top cap works fine.

Was influenced to give this a try. It's a good toothpaste, but not much for fresh feel/flavor and my sensitivity actually started to flare again after using this for 2-ish weeks. I wasn't wowed, but it's good.