Question 1

Why does this have to be stored in the fridge?  Coffee websites say you should never store coffee in a fridge or freezer?

Accepted Answer

Oxygen damages coffee. When you buy coffee (freshly ground coffee, not instant), you may have noticed that it comes vacuum sealed. This is because oxygen can damage the quality of your coffee. In order to give your coffee the best chance of preservation, you should aim to reduce the flow of oxygen to your stored coffee as much as possible. This often means keeping your coffee sealed in its original packaging or moving your coffee into an alternative air-tight container.

Sunlight/Artificial light damages coffee. Whether the light is coming from a natural source or an artificial source, it will start to break down the molecules within the coffee, impacting its flavour and shelf life. For this reason, coffee should be stored in opaque containers, in an area of your kitchen that is dark.

High Temperatures damage coffee. I can hear you through the screen. But isn’t heating coffee the whole point? Yes, but not before the brewing process. By exposing your coffee to high temperatures, it accelerates the process of oxidation that can break down the flavour. For this reason, coffee should be stored away from hot areas of the kitchen, such as the oven and hob.

Moisture/Humidity damages coffee. Humid environments, as well as sudden temperature fluctuations, can result in increased moisture levels. Moisture is the enemy of coffee. Scott McMartin, a member of the Starbucks Green Coffee Quality group, explains "The cell structure changes, which causes a loss of the oils that give coffee its aroma and flavor”. This change in cell structure results in a bitter-tasting coffee.

I personally use an air tight container or a resealable bag.

Question 2

Hi, where on the packet I can see they are a light roast coffee beans, and is it actually as stated in the top description ?!

Accepted Answer

I always assumed it’s the 1-5 scale. These beans are strength 4, I doubt it’s light roast. Nice creamy coffee though.

ASIN	B07CTT12F7
ASIN	B07CTT12F7
Best Sellers Rank	358 in Grocery ( See Top 100 in Grocery ) 5 in Roasted Whole Coffee Beans
Brand Name	by Amazon
Caffeine Content Description	Caffeinated
Caffeine Content Per Serving	86 Milligrams
Certificate Type	Rainforest Alliance certified
Coffee Blend Name	Espresso Crema
Coffee Roast Level	Light Roast
Coffee Type	Coffee Bean
Container Type	Bag
Country of Origin	Italy
Country of origin	Italy
Customer Reviews	4.4 4.4 out of 5 stars (4,913)
Customer reviews	4.4 4.4 out of 5 stars (4,913)
Diet Type	Vegetarian
Flavor	Espresso Crema
Global Trade Identification Number	05400606952331
Item Dimensions	22 x 6.5 x 28.5 centimetres
Item Form	Whole Bean
Item Package Weight	1.13 Kilograms
Item Volume	4285 Millilitres
Item Weight	1000 Grams
Item model number	5400606952331
Manufacturer	Amazon EU Sarl
Manufacturer	Amazon EU Sarl
Manufacturer Contact Information	Amazon EU Sarl, 38 avenue John F. Kennedy, L-1855 Luxembourg / Amazon UK, 1 Principal Place, Worship Street, London EC2A 2FA, United Kingdom
Model Number	5400606952331
Number of Items	2
Number of Pieces	2
Package Size Name	Pack of 2
Part Number	5400606952331
Product Dimensions	22 x 6.5 x 28.5 cm; 1 kg
Product Shelf Life	14 Days
Size	500 g (Pack of 2)
Special Ingredients	Caramel Dark Chocolate
Speciality	Vegan, Vegetarian
Sweetness Description	moderate
Unit Count	1000.0 gram
Variety	Espresso Crema

Espresso Crema Coffee Beans, Light Roast, 1kg (2 Packs of 500g), Rainforest Alliance Certified

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