Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time

The title of this book, Eat That Frog, comes from the old adage, reportedly attributed to Mark Twain, that “If the first thing you do each morning is to eat a live frog, you can go through the day with the satisfaction of knowing that is probably the worst thing you’ll have to do all day long.” The frog of course, is a metaphor for your most important task, that will produce the most valuable result, often the one you are most likely to procrastinate on if you don’t do it now. I’m a fitness coach, so I like to review and share personal development and motivation books that are applicable to fitness as well as business and life in general. This book is mostly slanted to work, business, sales and financial success, but there are some general productivity ideas in the book that could apply to every area in life. If your health and fitness is what’s most important for you right now, then certainly a workout first thing in the morning could be your frog. (I recommend it). I’ve followed Brian since 1993 and have had the 2001 hardcover edition since it was first published. I recently picked up the newest edition. The new update includes two extra chapters, the first with tips on how to use technology to remind yourself of what is most important and protect yourself from what is least important. The second offers advice for maintaining focus in the modern era of constant distractions. (Certainly useful since the internet was in its infancy and life was much slower-paced 20 years ago). Even the new expanded edition is still a short book at only 145 pages. Each chapter is the length of an article so it’s easy to read. It’s the type of book you can finish in two or three sittings (one if you’re ambitious), or you can slowly get through it one chapter at a time in spare minutes here and there. As mentioned above, this is a book about being more productive including how to stop procrastinating. But this is not just a book about time management or productivity (how to get more done), it’s a book about how to choose and tackle priorities (how to get the most important thing done first). There are many books about time management but not many about how to prioritize. Eat That Frog is one of the few. I agree with Brian that becoming a master of choosing the most important task and focusing on that before anything else is one of the most valuable skills you can possess. It can exponentially increase your success in any area of life. This is not the most in-depth book on these topics. There are other excellent reads that go deeper. For example, Brian gives one short chapter to the 80-20 rule. Richard Koch wrote an entire book on it. Some of my other favorites on focus and prioritization include The One Thing, Deep Work And Essentialism. Nir Eyal’s Indistractible is also a good read about how to stay focused in today’s world. But if you’re looking for a short, accessible primer on the most important fundamentals of productivity, prioritization, organization and focus, a book with absolutely zero space wasted on fluff, then you won’t be disappointed with Eat That Frog. Based on how often I’ve seen this book recommended and based on rankings, it looks like this is still one of Brian Tracy’s most popular titles.

'Eat That Frog!' is essentially a practical guide to getting your most important tasks done, feeling motivated throughout the day, and ultimately increasing productivity. "Eating the Frog" by definition is getting your most important task(s) done and throughout the short text, the author outlines ways to go about doing that and the benefits of doing so. As he stated in the the introduction: "The first rule of frog eating is this: If you have to eat two frogs, eat the ugliest one first." In this reoccurring theme, we learn that it can benefit us (increasing productivity) because after completing the most tenuous task we then feel motivated throughout the day. The sense of getting rid of the "ugly frog" invigorates us and promotes our better well-being. It's a very simple read and the main tenets are conceptualized memorably, some examples being: - 80/20 Rule - Law of Three - ABCDE Method As many of the prominent self-help and success coaches often say, take the actions that will bequeth you with the greatest ROI. The 80/20 rule states in this sense that 80% of your results will come from 20% of your actions, or, activities you undertake. Therefore, you want to focus on the activities that bring you or your company the most results for your time. A very practical and engaging read.

Very helpful with procrastinating

Practical and actionable. A great quick read for those looking to get work back on track or just to optimise their work flow.

The content is excellent but I bought the CD version since Audible is never loud enough on my phone or IPad over the noise of cleaning the kitchen while listening--and the narrator, although articulate, talks far too fast. And you can tell he didn't write the book.

Wonderfull. Must read book. Deep content and easy to apply. I recommand to any body struggling with Time management and Productivity

This was my first time reading Eat That Frog! and I can see why it’s such a classic. The idea of tackling your hardest, most important task first thing each day sounds simple, but it’s been a huge shift for me. Instead of pushing off the big stuff, I’m actually making progress on the goals I’ve been avoiding. I really liked how short and practical the book is—no filler, just clear steps I could use right away. At the end of each chapter there are exercises to reinforce the concepts that have helped me apply the ideas as I read. I also found the accelerators at the end to be useful to summarizing the learnings. If you struggle with procrastination, this book is a must.

I read this book many years ago. I also bought the workbook a lot of Wisdom in a small book. Workbook was very usable. Brian Tracy has been around a long time for a very small investment. You get a lot of great information that has stood the test of time.

Book is a great tool, its written for megadisorganized people like me, who do everything exactly opposite from principles explained.. I will try to do everything by the book this time.. i swear.. or at least try.. i guess..

Very happy with my purchase

Este libro me ha ayudado a mejorar mi productividad identificando en donde procrastino, utilizar esa energía y tiempo en cosas de valor que realmente contribuyen en mi vida profesional.

It arrived earlier than I expected. It’s worth the price.

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