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| Best Sellers Rank | #38,106 in Books ( See Top 100 in Books ) #18 in Media & Communications Industry #58 in Advertising #136 in Sales & Selling |
| Customer reviews | 4.6 4.6 out of 5 stars (102) |
| Dimensions | 23.37 x 1.78 x 16 cm |
| Edition | Illustrated |
| ISBN-10 | 0190311509 |
| ISBN-13 | 978-0190311506 |
| Item weight | 1.05 Kilograms |
| Language | English |
| Print length | 248 pages |
| Publication date | 16 March 2018 |
| Publisher | OUP Australia and New Zealand |
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