Almay Smart Shade Skintone Matching Makeup, 300 Straight Up Medium, 1 fl oz

I really like this foundation. It does match your skin color perfectly. I still feel I need just a little more coverage so I actually use this as a primer so to speak then use my foundation over it. It works great in this way for me. It goes on very smooth and easy. I apply it with a sponge but you can use a brush or even your fingers if you like. It is not drying but instead seems to moisturize your face. It is a creamy texture with a medium thickness to it. It stays on all day and keeps my foundation fresh. I have used it as a full foundation as well and it does stay fresh on my face the entire day. I think it's a great value for the buck. I do recommend it.

Worked perfectly. I had tried this type product before and the color was way off! This one is great and only a small amount is needed for good coverage! Love it and will be purchasing it again.

I used to use Balm Shelter tinted moisturizer and since it was discontinued, I’ve been looking for a replacement. This has become my new go to. Since it is not a moisturizer I simply apply it after a moisturizer. A tiny tiny bit goes a long way and blends perfectly. Nice coverage and finish, not at all thick or cakey. Top it off with a dusting of finishing powder and it lasts all day. My VERY sensitive skin has not had any reactions. Looking for a light feeling finish? You should give it a try. Very economical and the SPF 15 is an added bonus.

I was very impressed with the quality and price point of this product. I had been wanting to try one of these skin tone matching foundations and decided to go with the Almay since it was so reasonably priced. I was very surprised at how well it went on. The coverage was great and it changed color like magic and blended so naturally. I am very fair skinned so next time I would go with a lighter shade, but I would definitely purchase it again. In addition, I have mature skin and was pleasantly surprised how flawlessly it blended and did not settle in my creases. Very happy with this product.

Not one to wear "anything" on my face, but kept seeing adverts on other social media for a similar product. Didn't want to pay the price, so found this dupe here and ordered it. WOW!, it stayed on all day, did not wash off all over my wash cloth, didn't have a bad odor, and it did not feel like I had anything on my face at all! I was hesitant with choosing the right shade, but looking at reviews really helped. It comes out white, and immediately starts matching your skin tone! Approaching my 70's and this made me look years younger.

I have tried some of the most expensive foundations out there. I am fair to medium with a lot of redness in my face. I use number 200. I have typical rosacea in my cheeks. This Almay smart foundation is moisturizing, instantly covers my rosacea, evens out my entire face, and it still looks like MY skin. It stays on all day, especially if you use a setting spray. I apply about a dime size amount on my fingers and start blending it into my face. It's fantastic, and you don't need much. Shake it well with the cap on first! It feels like a thin lotion when you first apply. It's very light feeling on your face. I'm over 50, and this also doesn't settle in fine lines at all! Great product. My daughter uses it as well. It works for her too, and she is in her late 20s! This picture is after an entire day of wearing it with a little setting spray!

I had high hopes for this product because tinted sunscreens often look orange on my skin. Well unfortunately this was no different. I did like how it went on so I’ll give it three stars and it would work for many people, but if you have a cool skin tone look elsewhere.

I love this foundation. It does what it says . I have light skin and my mother wears ivory but when it goes on it fits the tone of your skin color. Will keep buying.

El mismo producto comprado en USA era mejor . Me molestó el hecho que el producto no era precintado con eso siempre tengo la duda que fue un producto devuelto y sin control de calidad

Durch eine meine Lieblingsyoutuberinen bin ich auf dieses Produkt gestoßen. Ich habe es bestellt und wurde nicht enttäuscht. Es bringt das Gesicht zum strahlen, deckt kleine Unreinheiten ab aber all das ohne wie Make-Up auszusehen! Für all die, die beim Sport oder einfach im Alltag nicht komplett ungeschminkt raus wollen, ein tolles Produkt! Mega natürlich!

Il prodotto è buono, ne basta davvero poco per uniformare il viso, la colorazione è leggerissima ma l'effetto è bello. Per la mia pelle purtroppo non è così leggero come pensavo e un po' si sedimenta pur stendendolo con una sponge umida. Nel complesso è comunque un prodotto valido anche se il costo non è proprio basso.

I really love this shade and I hope they continue to make more but it seems like they may be discontinuing it. Very sad about it.

Simplemente mágica, es blanca al principio pero de alguna forma se mimetiza con el color de la piel, cubre, humecta y protege