---
product_id: 613335484
title: "Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 6.76 Fl Oz"
brand: "joico"
price: "AR$121495"
currency: ARS
in_stock: true
reviews_count: 10
category: "Joico"
url: https://www.desertcart.com.ar/products/613335484-joico-defy-damage-in-a-flash-7-second-bond-building
store_origin: AR
region: Argentina
---

# Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 6.76 Fl Oz

**Brand:** joico
**Price:** AR$121495
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 6.76 Fl Oz by joico
- **How much does it cost?** AR$121495 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.ar](https://www.desertcart.com.ar/products/613335484-joico-defy-damage-in-a-flash-7-second-bond-building)

## Best For

- joico enthusiasts

## Why This Product

- Trusted joico brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

desertcart.com: Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 6.76 Fl Oz : Beauty & Personal Care

Review: This has been a miracle - This has been a miracle for my hair. My hair was so dry and brittle with breakage. My hair stylist used it on me at the salon and suggested it for continued use. When I returned in 28 days she was jaw dropping amazed at the difference of softness, strength and no breakage. Softness you can feel to the touch and see the beautiful shine. I wash my hair every 3 days.
Review: So impressed! - Wow, this stuff really exceeded my expectations. I feel like my hair is weak (lots of hair, but the individual strands are very thin) - I have highlighted my hair for years and always wind up with a lot of damage and frizziness at the ends. I order a million different expensive hair products, hoping each one will make a difference but I'm never usually impressed and they never seem to do much. This product made such a difference! And it was so fast and easy. I have countless products that need to be left in for 5, 10, 15 minutes and those are a pain. This took literally 7 seconds and when I got out of the shower to dry my hair, it was so smooth and frizz-free. It really seemed to bond my ends. Great product and I'm so impressed!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B0CWCNFDRF |
| Best Sellers Rank | #38,802 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #11,239 in Hair Care Products |
| Customer Reviews | 4.5 4.5 out of 5 stars (324) |
| Item model number  | 1255662 |
| Manufacturer  | Joico |
| Product Dimensions  | 1.93 x 1.93 x 6.73 inches; 7.84 ounces |
| UPC  | 074469562355 |

## Product Details

- **Brand:** Joico
- **Hair Type:** All, Color Treated, Damaged, Dry, Normal
- **Item Form:** Liquid
- **Material Feature:** Global Animal-Free Testing, PETA Certified, Silicone Free

## Images

![Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 6.76 Fl Oz - Image 1](https://m.media-amazon.com/images/I/61r8YdOHOJL.jpg)

## Questions & Answers

**Q: How is Defy Damage In A Flash 7-Second Bond Builder unique?**
A: Defy Damage In A Flash is a low-water formula, making it highly concentrated. When it comes into contact with water, it undergoes an exothermic reaction that causes the treatment to transform into a creamy lotion.

**Q: How often should I use In a Flash?**
A: Whenever your hair needs an extra boost of resilience and shine.

**Q: Is this animal test-free?**
A: In a Flash is PETA-approved, animal test-free, like all Joico products.

**Q: Should In a Flash be applied on the scalp?**
A: It’s best to avoid applying it on the scalp. Most hair treatments are recommended for mid-length to ends. Please refer to the illustration on the package for guidance.

**Q: Should I skip using conditioner on the day I use In a Flash?**
A: Yes, you can skip conditioner the day you use this treatment.

## Customer Reviews

### ⭐⭐⭐⭐⭐ This has been a miracle
*by L***A on December 14, 2025*

This has been a miracle for my hair. My hair was so dry and brittle with breakage. My hair stylist used it on me at the salon and suggested it for continued use. When I returned in 28 days she was jaw dropping amazed at the difference of softness, strength and no breakage. Softness you can feel to the touch and see the beautiful shine. I wash my hair every 3 days.

### ⭐⭐⭐⭐⭐ So impressed!
*by A***3 on February 22, 2025*

Wow, this stuff really exceeded my expectations. I feel like my hair is weak (lots of hair, but the individual strands are very thin) - I have highlighted my hair for years and always wind up with a lot of damage and frizziness at the ends. I order a million different expensive hair products, hoping each one will make a difference but I'm never usually impressed and they never seem to do much. This product made such a difference! And it was so fast and easy. I have countless products that need to be left in for 5, 10, 15 minutes and those are a pain. This took literally 7 seconds and when I got out of the shower to dry my hair, it was so smooth and frizz-free. It really seemed to bond my ends. Great product and I'm so impressed!

### ⭐⭐⭐⭐⭐ Calms tangles and much more
*by V***H on September 22, 2025*

My hairdresser recommended this product and it IS all that it says it is. This helps to calm the frizzies and the tangles in my wet hair. Hair that is prone to be dry nowadays, and fragile. This is my go-to product and I'll be trying others of this brand. It doesn't take much and is cost effective, no heavy scent, brings softness and shine also. I've had this one bottle four 4 months now, and it's still halfway full. Thanks for a great product!

## Frequently Bought Together

- Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 7.1 Fl Oz
- Joico K-PAK Color Therapy Luster Lock Glossing Oil | For Color-Treated Hair | For Color-Protection & Shine | Tame Frizz | With Keratin & Argan Oil | 2.13 Fl Oz
- Joico Defy Damage Invincible Frizz-Fighting Bond Protector | 24 Hour Frizz Protection | Thermal Heat & Humidity Protection | Boost Shine | Reduce Breakage | Leave-In Spray | 180mL

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.com.ar/products/613335484-joico-defy-damage-in-a-flash-7-second-bond-building](https://www.desertcart.com.ar/products/613335484-joico-defy-damage-in-a-flash-7-second-bond-building)

---

*Product available on Desertcart Argentina*
*Store origin: AR*
*Last updated: 2026-01-30*