---
product_id: 49575309
title: "Root Cover Up"
brand: "color wow"
price: "AR$102438"
currency: ARS
in_stock: true
reviews_count: 13
category: "Color Wow"
url: https://www.desertcart.com.ar/products/49575309-root-cover-up
store_origin: AR
region: Argentina
---

# Lasts until shampoo Reflective mineral powder Water-resistant formula Root Cover Up

**Brand:** color wow
**Price:** AR$102438
**Availability:** ✅ In Stock

## Summary

> ✨ Root cover-up that lasts till shampoo—because your roots deserve a glow-up! 💁‍♀️

## Quick Answers

- **What is this?** Root Cover Up by color wow
- **How much does it cost?** AR$102438 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.ar](https://www.desertcart.com.ar/products/49575309-root-cover-up)

## Best For

- color wow enthusiasts

## Why This Product

- Trusted color wow brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Clean & Conscious:** Peroxide, paraben, gluten, alcohol, and ammonia-free for worry-free beauty.
- • **Instant Root Rescue:** Cover grey and dark roots in under a minute with zero mess.
- • **Swim-Proof Confidence:** Water-resistant formula stays flawless through sweat and swims.
- • **Versatile Shade Range:** Six expertly blended shades to perfectly match and extend your color between salon visits.
- • **Natural Dimension Boost:** Reflective mineral powder creates thicker, fuller-looking hair with multi-dimensional shine.

## Overview

COLOR WOW Root Cover Up is a professional-grade, temporary powder that instantly conceals grey and dark roots while adding natural dimension with reflective minerals. Water-resistant and lasting until shampoo, it’s peroxide and toxin-free, available in six shades, and designed to extend the life of your color with a flawless, mess-free application.

## Description

Root Cover Up - Red : desertcart.co.uk: Premium Beauty

Review: Why have I only just discovered this! - I’ve been colouring my roots in between full colour application for years now (over 15) and I've been using a colour pen, the same make as the colouring I buy. I saw this advertised by someone on social media, someone I trusted and who showed just how good it was and thought I would give it a go. Wow (as the name suggests!), it's amazing!! Literally, you only need a little bit and it's so easy to apply with the brush applicator that comes with it. No mess, no water involved, easy, quick and effective - stays in until the next wash. You apply it to the grey hairline, where needed and does a very good job of disguising greys and regrowth without looking heavy or chalky, and once applied it stays put throughout the day. I also appreciate that it doesn’t leave residue on pillows or transfer easily onto hands. It’s especially useful for quick touch-ups before meetings or going out, and I’ve found it effective for filling in sparse areas around the temples as well as covering roots. The finish looks matte and natural rather than overly pigmented or shiny. Overall, this feels like a high-quality, professional product that delivers on its claims and is ideal for maintaining colour between appointments.
Review: Amazing - saviour product - My new best friend!!! Love it!!! Much better than spray! Doesn’t make your hair stiff, easy to apply, comes with a very hand mirror too.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B00X3P9ARS |
| Best Sellers Rank | 547 in Beauty ( See Top 100 in Beauty ) 2 in Hair Mascaras |
| Country of origin  | China |
| Customer reviews | 4.0 4.0 out of 5 stars (20,617) |
| Date First Available  | 4 May 2015 |
| Is discontinued by manufacturer  | No |
| Item model number  | CW546 |
| Manufacturer  | COLOR WOW |
| Product Dimensions  | 12.45 x 5.4 x 1.4 cm; 2.1 g |

## Product Details

- **Brand:** COLOR WOW
- **Colour:** Red
- **Hair type:** coloured
- **Item form:** Powder
- **Material Type Free:** Paraben-free, gluten-free, alcohol-free, peroxide free, ammonia free
- **Material feature:** Peroxide Free
- **Number of items:** 1
- **Package information:** Compact or small jar with integrated filter or brush
- **Product benefits:** Instantly cover grey and dark roots, extend highlights, perfect hairlines and fill in gaps.
- **Unit count:** 2.1 Grams

## Images

![Root Cover Up - Image 1](https://m.media-amazon.com/images/I/71Hw+iq8eoL.jpg)

## Available Options

This product comes in different **Configuration, Color** options.

## Questions & Answers

**Q: Does it stain pillows at night?**
A: I use it on a grey patch on the back of my head and find it does stain my pillow over time as well as the collars of my shirts, but it does wash out ok.

**Q: Does this come off on to fingers if touched and on bed sheets for example? Asking for my wife!!**
A: No, you won't get any mess from this product.  Once it goes on to your hair it fixes quickly and will only come out with shampooing.  And your wife will only get it on her fingers if she touches it - after which she can brush or rinse it off.  It won't cause any staining, and it won't run if she gets her hair wet.  For my part, I use this product to tide me over between hair appointments.  I use it to touch up the grey gap in my parting, and it works brilliantly for that, easily tiding me over one or two weeks, and genuinely no one would guess it was a touch up job.  It is the easiest product to use.  Color Wow do a couple of YouTube demonstrations - it is exactly as they say.

**Q: Does the packaging give any information about whether the ingredients contain any animal products and if it is tested on animals, please?**
A: I don't think it said on packaging but on their website it states it  is not tested on animals and contains no animal-derived ingredients. hope that helps

**Q: Can I use it for grey hairline ??**
A: It is good for colouring grey, however I do think product is too expensive as there is not much of it.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Why have I only just discovered this!
*by G***S on 7 February 2026*

I’ve been colouring my roots in between full colour application for years now (over 15) and I've been using a colour pen, the same make as the colouring I buy. I saw this advertised by someone on social media, someone I trusted and who showed just how good it was and thought I would give it a go. Wow (as the name suggests!), it's amazing!! Literally, you only need a little bit and it's so easy to apply with the brush applicator that comes with it. No mess, no water involved, easy, quick and effective - stays in until the next wash. You apply it to the grey hairline, where needed and does a very good job of disguising greys and regrowth without looking heavy or chalky, and once applied it stays put throughout the day. I also appreciate that it doesn’t leave residue on pillows or transfer easily onto hands. It’s especially useful for quick touch-ups before meetings or going out, and I’ve found it effective for filling in sparse areas around the temples as well as covering roots. The finish looks matte and natural rather than overly pigmented or shiny. Overall, this feels like a high-quality, professional product that delivers on its claims and is ideal for maintaining colour between appointments.

### ⭐⭐⭐⭐⭐ Amazing - saviour product
*by J***W on 27 January 2026*

My new best friend!!! Love it!!! Much better than spray! Doesn’t make your hair stiff, easy to apply, comes with a very hand mirror too.

### ⭐⭐⭐⭐ It gives you the illusion of thinker hair
*by P***. on 7 July 2024*

Bought one for my mom and one for myself. It’s not a bad coverage. I would say this root cover-up cover up for small section of grey coverage. It does not budge like some of other brands. I have dark brown hair colour and this colour match quite well. I say this product perfect to use in between salon and colour starting to fade. Follow instruction carefully by pressing down firmly into roots and not sweeping motion. My only criticism this product is a little pricey but will last. I only use it for special occasion. It’s not messy however I have not tried under a humid environment yet. Highly recommended if you looking for a quick fix temporarily solution to cover the odd grey.

## Frequently Bought Together

- COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula
- COLOR WOW Raise the Root Thicken + Lift Spray - All-Day Volume for Fine, Flat Hair without dulling color

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**Shop now:** [https://www.desertcart.com.ar/products/49575309-root-cover-up](https://www.desertcart.com.ar/products/49575309-root-cover-up)

---

*Product available on Desertcart Argentina*
*Store origin: AR*
*Last updated: 2026-03-21*