---
product_id: 48390116
title: "The Fashion Designer Survival Guide, Revised and Expanded Edition: Start and Run Your Own Fashion Business"
price: "AR$165040"
currency: ARS
in_stock: true
reviews_count: 13
url: https://www.desertcart.com.ar/products/48390116-the-fashion-designer-survival-guide-revised-and-expanded-edition-start
store_origin: AR
region: Argentina
---

# The Fashion Designer Survival Guide, Revised and Expanded Edition: Start and Run Your Own Fashion Business

**Price:** AR$165040
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Fashion Designer Survival Guide, Revised and Expanded Edition: Start and Run Your Own Fashion Business
- **How much does it cost?** AR$165040 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.ar](https://www.desertcart.com.ar/products/48390116-the-fashion-designer-survival-guide-revised-and-expanded-edition-start)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
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## Description

Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer. With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of The Fashion Designer Survival Guide addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA). The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including: How to create a viable business plan Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity The best sources for fabric and materials Navigating the pitfalls of production both at home and abroad Marketing, branding, and getting the product into the stores and into the customer’s closets Romancing the press, dressing celebrities, and creative publicity techniques Producing a runway show that will get results

Review: Must have for fashion starters - Great book for beginners in the Fashion industry such as myself. Being a very practical and easy to read book it aims at highlighting some of the most important elements to keep in mind both at an operational and psychological level when you are staring to build your fashion brand name. From the perspective of a business man/entrepreneur, I particularly appreciate the fact that it is written in a clear and readable manner to those who don't have a fashion industry background/education and want to learn the insider tricks/tips to enter the market. Finally, a last chapter filled with invaluable resources such as business models, financial support, sourcing, associations, etc, makes this book a must-have to early fashion entrepreneurs. p.s. It is important however to alert that this book is already from the 2000's and lacks a more "internet oriented" approach, focusing mostly on the offline aspects of the industry and ignoring the benefits that can be reaped from e-shops as well as how internet and social media can be used to leverage a designer brand value.
Review: ... is just to be a fashion designer who makes pretty clothes that have no commercial value - If your aim is just to be a fashion designer who makes pretty clothes that have no commercial value, and you have no intention of making a business of your creativity. Then this book is not for you. However if your objectives is make money from your designs and generate a healthy net profit, then this book is for you. The book is written in plain simple English. You do not have to be a rocket science to understand what the book is all about. The book is wealth of valuable information for the budding fashion designer who wants to set up a business and make money. The book suggests that you first set up a Ltd company and then licence your fashion label name to your company. This way you are protected if your fashion company goes bankrupt. So many fashion designers have lost the use of their name due to lack of business acumen. If you are going to sign a distribution/licensing deal with anyone make sure that you do your due diligence on the company you are signing with, and make sure that you fully understand the agreement. Copyright. Most fashion designers are not clued about what can actually be copy righted. You cannot copy right a style of dress that you have designed. You can only copyright a print design or logo. After reading this book I would highly recommend this book and give it a five star rating.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 602,751 in Books ( See Top 100 in Books ) 477 in Job Hunting (Books) 1,558 in Starting a Business 1,757 in Fashion Design |
| Customer Reviews | 4.4 out of 5 stars 283 Reviews |

## Images

![The Fashion Designer Survival Guide, Revised and Expanded Edition: Start and Run Your Own Fashion Business - Image 1](https://m.media-amazon.com/images/I/71HHvty58LL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Must have for fashion starters
*by J***A on 15 May 2016*

Great book for beginners in the Fashion industry such as myself. Being a very practical and easy to read book it aims at highlighting some of the most important elements to keep in mind both at an operational and psychological level when you are staring to build your fashion brand name. From the perspective of a business man/entrepreneur, I particularly appreciate the fact that it is written in a clear and readable manner to those who don't have a fashion industry background/education and want to learn the insider tricks/tips to enter the market. Finally, a last chapter filled with invaluable resources such as business models, financial support, sourcing, associations, etc, makes this book a must-have to early fashion entrepreneurs. p.s. It is important however to alert that this book is already from the 2000's and lacks a more "internet oriented" approach, focusing mostly on the offline aspects of the industry and ignoring the benefits that can be reaped from e-shops as well as how internet and social media can be used to leverage a designer brand value.

### ⭐⭐⭐⭐⭐ ... is just to be a fashion designer who makes pretty clothes that have no commercial value
*by G***0 on 24 September 2017*

If your aim is just to be a fashion designer who makes pretty clothes that have no commercial value, and you have no intention of making a business of your creativity. Then this book is not for you. However if your objectives is make money from your designs and generate a healthy net profit, then this book is for you. The book is written in plain simple English. You do not have to be a rocket science to understand what the book is all about. The book is wealth of valuable information for the budding fashion designer who wants to set up a business and make money. The book suggests that you first set up a Ltd company and then licence your fashion label name to your company. This way you are protected if your fashion company goes bankrupt. So many fashion designers have lost the use of their name due to lack of business acumen. If you are going to sign a distribution/licensing deal with anyone make sure that you do your due diligence on the company you are signing with, and make sure that you fully understand the agreement. Copyright. Most fashion designers are not clued about what can actually be copy righted. You cannot copy right a style of dress that you have designed. You can only copyright a print design or logo. After reading this book I would highly recommend this book and give it a five star rating.

### ⭐⭐⭐⭐ Good book with useful information
*by V***J on 30 April 2025*

Nice book, wife found it quite useful so happy with the purchase. Good information inside for a newbies.

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*Product available on Desertcart Argentina*
*Store origin: AR*
*Last updated: 2026-09-27*