--- product_id: 263692349 title: "The Lean Product Playbook – How to Innovate with Minimum Viable Products and Rapid Customer Feedback" price: "AR$169494" currency: ARS in_stock: true reviews_count: 5 url: https://www.desertcart.com.ar/products/263692349-the-lean-product-playbook-how-to-innovate-with-minimum-viable store_origin: AR region: Argentina --- # Targeted product-market fit Step-by-step Lean process Rapid iteration cycles The Lean Product Playbook – How to Innovate with Minimum Viable Products and Rapid Customer Feedback **Price:** AR$169494 **Availability:** ✅ In Stock ## Summary > 🚀 Innovate faster, build smarter, and win the market with Lean precision! ## Quick Answers - **What is this?** The Lean Product Playbook – How to Innovate with Minimum Viable Products and Rapid Customer Feedback - **How much does it cost?** AR$169494 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.com.ar](https://www.desertcart.com.ar/products/263692349-the-lean-product-playbook-how-to-innovate-with-minimum-viable) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Unlock Customer Insights:** Identify underserved needs and create products that truly resonate with your target audience. - • **Accelerate Your MVP Success:** Learn how to design, test, and iterate your Minimum Viable Product rapidly for real customer feedback. - • **Master the Lean Product Process:** Follow a proven, repeatable methodology to innovate smarter, not harder. - • **Boost Your Career & Company Impact:** Ideal for professionals aiming to lead innovation and product excellence in any organization. - • **Expert Guidance from a Proven Leader:** Authored by Dan Olsen, trusted by Facebook and other top tech companies. ## Overview The Lean Product Playbook by Dan Olsen is a comprehensive, practical guide that teaches professionals and entrepreneurs how to apply Lean Startup principles to build successful products. Featuring a clear, step-by-step process for identifying customer needs, designing MVPs, and iterating rapidly, this book is a must-have resource for anyone aiming to achieve product-market fit efficiently. Highly rated and trusted by industry leaders, it empowers readers to transform ideas into market-winning products. ## Description The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource. Review: A worthy investment for the product folks - Great book, has all of the key info organized. Review: Engaging read - Explained in very simple English. Very engaging as well ## Features - Brand: Wiley - Ideal for students and professionals alike - Made up of premium quality material - Eye-catching design to attract the people ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #12,744 in Books ( See Top 100 in Books ) #9 in Business Production & Operations #17 in Business Research & Development #52 in Marketing | | Customer reviews | 4.7 4.7 out of 5 stars (687) | | Dimensions | 15.75 x 3.05 x 23.11 cm | | Edition | 1st | | ISBN-10 | 1118960874 | | ISBN-13 | 978-1118960875 | | Item weight | 544 g | | Language | English | | Print length | 336 pages | | Publication date | 10 July 2015 | | Publisher | Wiley | ## Images ![The Lean Product Playbook – How to Innovate with Minimum Viable Products and Rapid Customer Feedback - Image 1](https://m.media-amazon.com/images/I/81fCLiua3mL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ A worthy investment for the product folks *by Y***L on 19 May 2020* Great book, has all of the key info organized. ### ⭐⭐⭐⭐⭐ Engaging read *by S***A on 11 May 2026* Explained in very simple English. Very engaging as well ### ⭐⭐⭐⭐⭐ Incredible book with lots of practical advice *by R***N on 15 April 2022* After reading "The Lean Startup", I did have a good idea on the lean movement and pattern that founders should follow to build theirs products. What I was lacking, however, is more of a step-by-step breakdown of what the process actually looks like starting from the idea to the first release. In his book, Dan covers a lot of those concepts with practical examples from identifying target customers to testing your MVP and iterating. I also found a lean product case study and agile tips in the end of the book incredibly helpful! I highly recommend Dan's book to people who are after building great meaningful products and am very thankful to have come across it myself. ## Frequently Bought Together - The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback - Inspired: How to Create Tech Products Customers Love (Silicon Valley Product Group) - Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.com.ar/products/263692349-the-lean-product-playbook-how-to-innovate-with-minimum-viable](https://www.desertcart.com.ar/products/263692349-the-lean-product-playbook-how-to-innovate-with-minimum-viable) --- *Product available on Desertcart Argentina* *Store origin: AR* *Last updated: 2026-11-10*