Tower 28 ShineOn Milky Lip Jelly, SESAME, Non-Sticky, Hydrating Vegan Lip Gloss in Milky Mauve, Apricot and Raspberry Seed Oil, Moisturizing, Clean, Cruelty Free

If you're looking for a lip product that delivers both beautiful shine and nourishing hydration, this is it. First and foremost, the coconut flavor is heavenly. It's a subtle, sweet, and authentic coconut scent that is not overpowering, making it perfect for everyday wear. The "milky" aspect of this lip jelly is what sets it apart. It provides a soft, creamy, and comfortable texture that glides on smoothly and feels incredibly soothing. It's not sticky or greasy, which is the most important part. This lip jelly is also packed with nourishing ingredients that keep your lips hydrated and soft. It's a perfect blend of skincare and makeup, and the delightful coconut flavor is the cherry on top. Highly recommended!

Nice color, smooth and not too sticky.

Good lip gloss. Nice color on my lips. This lip gloss leaves my lips shiny and moisturizing✨I LOVE the brand tower 28 because I tried the facial spray and also very good. The only thing I don’t appreciate is the taste. The lip gloss sometimes goes in my mouth and the taste isn’t so good.

I think the color (I got Cashew) is flattering and just the right amount of pigment! It's not sticky and feels comfortable sitting on my lips. I can reapply layers without it getting visibly gunky or stringy. I wouldn't consider it especially moisturizing or worth the money. It doesn't really have any taste or smell nice, which I feel is pretty important in a lip product. If you're sensitive to scents though, this could be a good match for you. The packaging is cute and sturdy, and I haven't experienced it leaking or cracking, which is a win. It reminds me so much of NYX's butter gloss, down to the same barely-there taste. If you don't care about packaging, save your money and just get that!

Great color, easy to apply, long lasting, no nasty taste.

Tried this at Sephora for the first time when I got a makeover there, this lipgloss is phenomenal actually the best one I’ve ever used. The only thing I wish it had was the plumping effect. I will say it’s more like oily which I like it’s not sticky. Which when I was using, it was wondering aren’t all lip glosses sticky? No they’re not this one is definitely different. I’m glad my make up artist tried it on me because I’ve bought it three times since then from Sephora and Amazon! It doesn’t get stuck in your hair all the time you know when the wind blows and then your hair touches your lip and then it’s all sticking and it’s everywhere. This one definitely hits different. I love it not too thick. but I’m very nice glass finish works well with lip liner, but make sure you don’t dip it back in the tube or you will turn the whole tub tube that lip liner color. That’s the only mistake I made with the first one.

Really nice formula and color!! Not goopy and seems to last a decent amount of time.

I had this in a sample size and loved it so much that I purchased the full size. Good price. I love the color, amount of product you get, smoothness of application and how it feels moisturizing on. This is not a long lasting formula lip product. This is like a thicker lip gloss with color.