AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring

This color is AMAZING! I did hair for 20 years and have used the best of the best in salon products. I’ve colored my hair various shades of red for over 30 years. I’m a natural level 7 (no grey) and needed a “Glow Up”. WOW! The depth, the color reflection, the shine…I am hugely impressed! I used the 6RC with 30vol developer and 45 minutes on the time clock to achieve a GORGEOUS true to tone color. (I’ve used 30 vol on my reds for a qtr of a century. Reds have a larger color molecule so depositing is sometimes difficult and tends to wash away quickly. I also do not shampoo my hair for 2-3 days after coloring to allow the cuticle time to completely close). Deposit

A cosmetologist taught me years ago how to mix and apply hair color so I could lower the cost of covering my gray. What a blessing! She had me get this AGE Beautiful brand coloring and it's worked perfectly again and again.Once a month I color my hair with two shades of this hair color dye and get lots of compliments. It's easy to use and stays beautiful for weeks.

Okay so I am not a cosmetologist. I am not a chemist. I am not an artist. Nor am I anything close to patient. Boxed dye and I have had a long hate/hate relationship and boy am I glad that when I got a wild hair up my you know what before my birthday a few weeks ago and decided to take my hair by the roots (literally) and go wild (mid-life crisis maybe?) at home I picked Age Beautiful!In 3 short weeks I have taken my hair on a trip around the color wheel from dark blonde to light golden blonde with an attempt at ash blonde highlights (may I please get a Never Again!) to level 9 platinum blonde - where I got a glimpse of what the future could hold in 50 years if I didn’t pull my self back together, get some moxie and correct my mess with some gusto!!!Saving grace as I refuse to age gracefully? The hair color I chose is actually formulated to protect, preserve and strengthen hair despite the best efforts of home color artists like me who seem intent on sending it by the fistful down the drain, in a tangled mess of frazzled broken strands, despite their sleepless nights, endless internet searches, Reddit and Quora quests for knowledge, endless hours of “how to” videos, and somehow wading through all the mixed and often contradictory info and advice out there from professionals and home colorists doing their best to herd us like cats (because cats go wherever they please, thank you very much) toward a professional if we desire drastic change and don’t know what the hell we’re doing!I am pleased to say, however, that with some potential peril, major disasters were neutralized and major sanity was reached in the end. And while my now slightly darker, slightly more golden, and a bit more intensely colored locks are headed to the salon for a fabulous new cut after our ride on my crazy train, all in all, we’re not too much worse for wear!A few weeks of therapy, with intensive bonding, conditioning, love and TLC (yes for the hair, people!) and my tresses and I will be as good as we’ve ever been!A sincere thank you to the pros at Age Beautiful who offered their sage, straight forward and strategic advice. They also knew after I reached out the third time to tell me to get my butt to the salon and stop my weird science! So that’s what I’m doing! I am so grateful for these products designed to protect my hair and enhance it when the dance is done. And I have only the highest respect and gratitude to the professionals who valued me enough as a consumer to respond and help. In my humble opinion, this says First Class company taking care of all of us they impact from Amateur to Zohan, er Zotos (aka Master in Greek)…. My play on A-Z … lol!So today I am a happy home colorista with hair remaining to be styled and a fun story on the crazy train around the color wheel to tell, and lots of new reasons to feel blessed and grateful. Funny… never had the same feeling recovering from the damned stuff in the box with the Saran Wrap gloves. So best wishes to my fellow self coloring practitioners. May our hair stay strong and benefit as we boldly age beautifully!!

I've really enjoyed ordering and using this hair dye. I break it up into 3 sessions for my roots. I already have the developer at home, so I just carefully measure the developer onto a scale and then add / measure on the scale the amount to use. It mixes well and doesn't smell horrible. Maybe that's the developer? - but anyhow, it doesn't stink up the bathroom. It covers up my WHITES (nevermind "Gray") and it doesn't wash out revealing INCHES of white hair. It literally stays in my hair over long periods of time and when my hair grows out, it only shows my actual growth. Then I pop in and just do my roots. Every 4th root touch up though, I will go through and do an all over. I have THICK hair and is past my shoulders, so I always have to do 2 tubes to do a complete coverage.I also like that it doesn't dry my hair out. Sometimes I know if it's a dry out product when I go to rinse the color from my hair. You can feel the texture - and this rinses smoothly. I just follow it up with an after color conditioner.