Spiritless is crafted in a distillery using a variety of traditional distillation methods in combination with innovative extraction techniques that in concert create our flavors that mimic that of a traditional bourbon or tequila.

What's in it that makes it taste like alcohol?

We've distilled each hero spirit’s core flavors. Bourbon brings oak, smoke, vanilla, caramel, and a dash of pepper for heat, while tequila bursts with zesty citrus, sweet mint, and a hint of cinnamon to echo reposado.

Does it still have the burn?

As bourbon and tequila drinkers, we knew a little bit of heat and intensity was important, while you won't find a punch in the mouth, you will find a gentle warming sensation in Kentucky 74 and Jalisco 55.

How do you achieve the mouthfeel?

Our unique formula and process set us apart. We focus on mouthfeel—often overlooked in non-alc drinks—by capturing high-proof “heads” and “tails” during distillation to later reintegrate, delivering a distinctive palate.

Why would you drink a non-alcoholic cocktail?

We're three young moms (with eight kids under eight!), driven entrepreneurs, and cocktail lovers. We needed a drink that lets us unwind at night while staying clear-headed for motherhood and business the next day.

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🥃 Elevate your sip game—bourbon flavor, zero compromise.

EMPOWERED BY WOMEN - Support a women-founded brand redefining social drinking culture.
MINDFUL INDULGENCE - Low-calorie, low-sugar alternative perfect for health-conscious professionals.
GOLD MEDAL WINNING TASTE - Experience the best non-alcoholic spirit crowned at the L.A. Spirits Awards.
MIXOLOGYS NEW MUST HAVE - Elevate your cocktails with a versatile, alcohol-free bourbon base.
CRAFTED IN BOURBON HEARTLAND - Distilled with real American oak for rich caramel, vanilla, and smoky notes.

Kentucky 74 is an award-winning, non-alcoholic bourbon whiskey crafted in Kentucky using authentic American oak. With only 15 calories and 1g of sugar per 2oz serving, it offers a sophisticated, low-calorie alternative for cocktail lovers seeking rich caramel, vanilla, and smoky flavors without the alcohol.