



🔥 Turn heads with every strand—dark auburn done right! 🔥
Bigen #37 Dark Auburn Permanent Powder offers professional-grade gray coverage with a gentle, ammonia-free formula that activates with just water. This 12-pack delivers rich, natural color and an odorless application, making it a top choice for millennials seeking effortless, salon-quality hair color at home.














| ASIN | B07FCYVFF1 |
| Best Sellers Rank | #7,712 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #95 in Hair Color |
| Customer Reviews | 4.6 4.6 out of 5 stars (12,768) |
| Manufacturer | Hoyu |
| Package Dimensions | 9.57 x 5.47 x 4.8 inches; 1.2 Pounds |
A**Z
Great Product
First‑Time Buyer and Really Impressed This was my first time trying Bigen, and I’m honestly surprised how good it is. The color came out rich, even, and natural-looking, and it covered my grays better than I expected. Super easy to mix and apply, and the 3‑pack is a great value. I’d definitely buy it again.
S**R
Gentle and scent free
This is a great product! Lasts a long time and is not as toxic smelling as other brands. It’s easy to use, too! You can mix up as little as you need for touch ups or full on. My only issue is that the wrong color keeps getting sent, so had to return the ones that were too dark and completely the wrong number.
A**I
Fantastic product you can't go wrong
Beautiful and perfect for me !!! I'm not here to blow smoke but when you find a product that works as AMAZING as this does. I've been doing my own hair since I was 19......when I want black hair I use this product because it's so rich looking and NO chemicals!!! 😍 You can't go wrong with this product unless you might be allergic to it.
P**Y
Covers ALL gray hairs
Always works & easy to apply. Bye bye gray!
A**O
Excellent Black Color, Long-Lasting and Easy to Apply
I bought this black hair dye and was very satisfied with the result. My hair is extra long, so I had to use 3 bottles, but it was totally worth it. The preparation is very easy; you just add water, and the product already includes the necessary measurements, which makes the whole process more convenient. My hair is virgin (unprocessed), and I left the dye on for 30 minutes. Afterward, I washed it as usual with my shampoo and conditioner and dried it using cool air. The result was excellent: it didn't damage my hair, nor did it dry it out or leave it dull. On the contrary, it was soft and shiny. It's been two weeks since I applied it, I've washed it 4 times, and the color is still intact, without losing intensity or fading. The only thing I didn't like is that it doesn't include a brush for application, which would be a nice addition. Other than that, it's a very good product, and I would definitely buy it again.
A**Y
It works as described
It makes my hair looks black and shiny and it lasts for a long time. I can recommend it to anyone. It is an amazing product
L**J
Works great for me - YMMV
I've been using this for five years, so I thought I'd share some observations. I know products work differently on different kinds of hair, so it might be useful for you know that I'm a white woman with fine, straight medium-brown hair that's been processed (body wave), about 75% gray which I try to cover completely. 1. Bigen permanent powder doesn't contain peroxide (unlike most drugstore bottled haircolor brands). Why would haircolor contain peroxide, you might ask? Peroxide, in different volumes, lightens your hair slightly and then the drugstore haircolor deposits color on the lightened hair. The peroxide ALSO roughs up the cuticle of your hair, making it more receptive to the color. Bigen permanent powder just deposits color - no lightening or peroxide unless you add it yourself. 2. Bigen colors are dark. If you have pale hair (lighter than medium brown), it'll probably darken it more than your natural color. OTOH, if you like deep, powerful colors that stay awhile, this may be your hair product. 3. All hair colors contain powerful chemicals and many can be irritating. Everyone is different, and allergies can arise suddenly, even after you've been using something a long time. Follow instructions: do a strand test every time. If you fail to do this and experience a allergic reaction to ANY haircolor, or if you use this to dye things you're instructed not to do (like eyebrows and eyelashes), my heart goes out to you. We've all had these beauty disasters and they totally suck. 4. The ends of my hair grab color quickly but my roots are gray and very resistant to color. I've been using Bigen with Wella GrayAway on the roots (along with 10 volume peroxide per the instructions) and have had good experiences getting my roots to grab the color. I let the combination sit for 30 minutes on my roots and then do the rest of my hair for about 10 minutes. 5. Bigen permanent powder haircolor is NOT metallic and it DOES NOT contain peroxide, in spite of what some people have said in their reviews. 6. As other people have pointed out, Bigen powder isn't a complete kit. Get yourself a ceramic bowl, a hairdresser's color application comb/brush, plastic gloves, disposable shower cap, and wear an old shirt while you apply. Keep towels and bath mats away because this stuff stains. I wash it out in the kitchen sink because the sink allows me to really target my hair and not get residue all over the shower curtain and tub. 7. I've used Wella's GrayAway (to increase grab) and RedOut (to eliminate brassy tones) successfully with this color with good results. These additives are inexpensive and easy to find at beauty stores or amazon. 7. After you color, don't shampoo, Rinse thoroughly, using the tips of your fingers to make sure you've got all the color out of your hair and off your scalp. Your hair will feel dry and porous. You might want to give your hair a dose of deep conditioner, which you can also work into your scalp.. If you leave too much of the color on your scalp, it may itch the next day. It costs me $80 every six weeks to get my hair colored professionally. Bigen has made it much more convenient and less expensive to do the same thing at home.
O**A
Love the Oriental Black tone
I have been using this hair dye for many years. Very simple to use just water and it’s ammonia free. It doesn’t burn or damage my hair. My hair always feels soft and silky after. Adding a little coconut oil to the mix also helps. Covers grey hair pretty good.
N**.
Worked great and easy to use. Arrived quickly
T**I
I used 3 but didn't get desired results
B**D
My friends like it. She uses it to remove grey hair
H**A
Nice color
S**A
This dey ppd problem but ok
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